Apple led by Steve Jobs has been incredibly successful in inventing new ways for consumer to live their lives! First, it was access to music with iTunes and the iPpod, next the launch of the Apple retail store and its devotion building a long term customer relationship by offering a superb customer experience, then the iPhone and apps for the iPhone and now plan, according to reports in the Globe & Mail, to launch a new competitor to cable and satellite TV. It would offer TV shows from participating networks streamed over the internet for a monthly fee! Imagine your favourite TV shows available on any screen hooked up to the internet for one monthly fee!
Whether this is the service, one has to believe that Apple will continue to turn existing entertainment businesses upside down with their intuitive and innovative new product developments. I can't wait to experience them!
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